Positioning Business Mobile Deposit to Win with Small Business
September 8, 2016
After Mobile Deposit skyrocketed in popularity among consumers, banks are now coming to market with Business Mobile Deposit, designed for business users. Currently, two-thirds of the nation’s checks are written to businesses. Migrating these transactions to digital channels has become a top priority for financial institutions, and they are taking a hard look at the way they serve small businesses, the most frequent visitors to branches and heavy users of counter deposits.
This webinar, based on in-depth research among US small businesses (SMBs) answers key questions banks are asking, such as:
- How many small businesses already use commercial desktop RDC?
- Which SMBs are likely to adopt Business Mobile Deposit? Why?
- What product attributes will resonate with these businesses? How should we position the product?
- What would be the likely impact on branch transaction volume?
Bob Meara is a senior analyst in Celent's banking group. Mr. Meara’s research focuses on the branch and ATM delivery channels, customer analytics and check and cash payment processing technologies. A well known authority on remote deposit capture, Mr. Meara has led multiple consulting engagements including several proprietary research projects involving financial services hardware, software and the impact of self-service on branch banking.
Before joining Celent, Mr. Meara was the director of product marketing at Alogent. In this role, he positioned and launched a series of Check 21 payments solutions.
Prior to Alogent, Mr. Meara has also held positions in marketing and brand management at Stonebridge Technologies, Telemate.net Software, BellSouth, Hayes Corporation, and Procter & Gamble in addition to being a commissioned naval officer.
Mr. Meara earned a B.S. in Applied Physics and Electrical Engineering from Case Western Reserve University.
Jason Olson joined WAUSAU in 2001 and has held a variety of positions at the company, including Implementation Specialist, Technical Trainer, Technical Analyst, Product Manager and now Remote Capture Solution Manager. Jason is responsible for solution management and product line profitability for WAUSAU’s remote capture solutions.
Jason has a degree from the Spartan College of Aeronautics and Technology – Tulsa, OK. Prior to joining WAUSAU, Jason was a flight instructor and served in the United States Army from 1995 – 1998.