BAI Webinar:

Are direct banks winning?

A customer perspective

Watch now!

All fields required.

RECORDED: August 13, 2019
TIME: 1:00 - 2:00 PM CT

Do you know what direct bank customers are looking for from financial services organizations? Hear what they are saying about their banking preferences in the latest BAI Banking Outlook research.

Join us for this complimentary webinar to gain the actionable insights you need to make smart decisions about your strategy.

Insights will include:

  • What is the perception of direct banks compared to traditional banks?
  • What are the key investments to make to improve customer experience?
  • Who is winning the main bank status, and why?
  • Would consumers switch organizations for better mobile and digital capabilities?


Jason Mencias
Manager, Research

Jason joined BAI in 2012 and has over 15 years of financial services experience in the areas of benchmarking, retail banking, marketing, and product management. He helps create actionable insights from BAI’s rich benchmarking and research data so that our clients make smarter decisions. Prior to joining BAI, Jason held analytics and management positions with Open Solutions, marketing technology firms, and various financial services companies.

Mark Riddle
Director, Research and Content Delivery

Mark is an industry veteran who brings a wealth of expertise to BAI clients. He delivers industry insights and BAI benchmarking program updates to keep our clients informed on critical industry information and their relative performance in the market. Prior to joining BAI, he held consulting and sales positions with Open Solutions, Deluxe Corporation, and various Chicago-area banks for more than 20 years.