Small Business Banking Trends

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In March 2024, BAI surveyed small business owners to gain insight into their economic optimism and banking preferences in the high-rate economic environment. Financial institutions can use the revealing survey insights to inform their customer acquisition, relationship deepening, customer service and product development strategies.

Get the answers to these strategic questions and more:

How does business owner optimism differ between financial institutions?
Are business owners satisfied and loyal to their primary financial institutions?
How are businesses shopping for new deposit and loan accounts?
What channels are business owners using, and how will channel experience impact relationship deepening?

Download the report to learn more.