BAI Banking Outlook

A Look at Gen Z Banking Habits
and Attitudes


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Trusted Analysis for Smart Decisions

Who is the Generation Z Banking Customer? What are their top priorities when it comes to a banking relationship? BAI conducted research to find out.

Download the report to find out if your organization’s strategies are aligned with their wants and needs.

Gain answers to key questions:

  • What are Gen Z’s attitudes about different types of financial services organizations? And, who are they using now?
  • What features and functionality should you promote to your Gen Z customers?
  • How loyal are Gen Z consumers compared to other generations?

Download the report to learn more.