Empowering customers to adopt digital tools

Banks and credit unions have made significant headway in their digital technology stacks over the past few years. Now it’s time to reap the return on investment and drive adoption of the new or enhanced digital channels designed to engage customers.

In this report, BAI and Engageware share research and key insights on how your organization can increase digital adoption through education, awareness and training of staff and customers.

You’ll learn:

• The pandemic’s impact on banking and customer behavior
• Engagement strategies for the digital channel
• The path to omnichannel success, balancing human and digital assistance