BAI Executive Report
Growing quality deposits and customer acquisition
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In our April BAI Executive Report Growing quality deposits and customer acquisition, we feature the topics that speak to the industry’s leading business concern for 2025: restoring healthy deposit accounts and boosting engagement with accountholders.
We examine the market dynamics and risk factors that will shape those relationships, and the tech upgrades needed for future-proofing banking operations.
Articles in this report include:
Following the ‘money in motion’
An update on the U.S. State of Deposits from BAI’s research team reveals the latest moves for higher-wealth accounts that can afford to shop around, plus business banking trends and more.
Liquidity and funding flexibility remain vital in the current deposit landscape
R&T Deposit Solutions CEO Susan Cosgrove shares her thoughts on rates, risk and valuable partnerships in a new normal.
Positioning for the ‘Great Wealth Transfer’
Digital ease and early multigenerational engagement are the keys to securing deposit loyalty.
Always be a deposit gatherer — Learn to never turn away a client, regardless of the environment
Deposit placement networks can support your bank’s deposit strategy.
5 tech-enabled deposit growth strategies to boost efficiency
These investments can pay off through higher conversion rates, cross-selling opportunities, SMB expansion and more.
Winning the battle for deposits: Removing friction to attract and retain accountholders
Eliminate CX barriers as you face off with digital disrupters and look to reduce operational costs.
The deposit game has changed. Is your bank keeping up?
Stay competitive by filling two gaps that others might ignore: customer service and bundled products.
Digital doesn’t have to mean distant
How financial institutions can stay personal as technology redefines banking.