BAI Featured Innovation:

THINK: The Future
Of Retail Banking


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In Think: The Future of Retail Banking, Jean-Pierre Lacroix shares insights and strategies that will help banks future-proof their branch network. Based on neuroscience research, focus groups, and design concepts created by Shikatani Lacroix Design, the book explores emerging customer needs that banks can leverage, and presents a new business model that holds enormous potential for growth.