Some consider neobanks, digital-only fintech companies that provide checking and savings accounts online, the future of banking. But what does the data tell us about adoption of these services?
Join us for this complimentary webinar to hear Momentive's (maker of SurveyMonkey) Director of Research, Laura Wronski, and Senior Account Executive, Jason Silver, present data on this new and exciting topic.
- Banking going digital as mobile apps become the dominant method of accessing bank accounts
- Neobanks seeing higher adoption among younger age cohorts and lower-income consumers
- Ease of use and accessibility drive neobank adoption, while lack of in-person support and security concerns are among the leading complaints for customers of neobanks
Director of Research
Laura Wronski is Director of Research at Momentive, where she develops best practices in online public opinion research. She works with media outlets and key business partners to generate newsworthy insights from survey data. She joined SurveyMonkey in September 2015 after working at the Bureau of Labor Statistics and graduating from the Joint Program in Survey Methodology at the University of Maryland.
Senior Account Executive
Jason Silver brings more than 20 years of market research experience to Momentive, with an extensive supplier-side background servicing financial services, CPG, and retail clients through quantitative and qualitative research projects. In addition to building and managing a successful market research team for a large financial services company, Jason is also a trained moderator and has expertise in field/project management, operations, client service and business development. In his current role with Momentive as Senior Account Executive, Jason works closely with his FinServ customers to help them better understand their audiences and brands through Momentive’s AI-powered research platform.