BAI Webinar

Optimizing credit processes for
revenue growth

Watch now!

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RECORDED: July 15, 2021
TIME: 1:00 - 1:30 PM CT

We now live in an anticipation economy—competition is fierce and keeping profitable customers will require new efforts. To enhance the customer experience, financial services organizations must think carefully about designing credit processes for scale, enabling a consistent view of risk and improve the speed of decision-making.

Join BAI and Moody's Analytics Senior Director Chris Stanley for a discussion on how improving the process for better, faster decisions can enhance the customer experience, give you a competitive advantage and help increase your profitability.

Key takeaways:

  • Leveraging the data you already have to enhance your customers’ experiences
  • Examining a framework for defining a transformation vision and leading internal change
  • Making faster, better decisions that mitigate financial and regulatory risk, while improving profitability
  • Exploring best practices from lending use cases


Chris Stanley
Senior Director, Risk Solutions Practice
Moody’s Analytics

A credit acceptance expert at Moody's Analytics, Chris Stanley brings more than 14 years of experience as a consultant, banker, and storyteller to help executives think differently about strategy, risk management, and operational transformation.

Holly HUghes

Holly Hughes
Chief Marketing Officer

Holly Hughes is responsible for leading BAI’s strategic marketing planning and execution for the BAI brand, lines of business and membership. Holly joined BAI in 2014 with over 20 years of marketing experience in multiple industries, helping organizations build their brand and achieve financial success. She has proven success in building brands, driving revenue, leading advertising, guiding social media, managing public relations and creating integrated communication programs.

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