BAI recently surveyed small business owners, those with annual sales under $20 million, to understand their current priorities and challenges when it comes to banking. The survey also uncovered insights into the relationship and satisfaction level with their primary financial institution, as well as what factors and experiences influence certain behaviors.

In this webinar, Holly Hughes, BAI CMO, will share the latest BAI Banking Outlook small business banking trends and host a conversation with Eric Tran-Le, Vice President at NICE Actimize, about meeting the financial needs of small businesses and what you can do to better serve them.

Key takeaways:

• Understand the top priorities for small business owners
• Learn about solutions that small business owners want and need
• Discover how technology, such as AI, could help meet their expectations
• Learn what’s most important in a small business owners’ digital banking experience

THOUGHT LEADERS:

Eric Tran-Le
Vice President, Head of Actimize Premier
NICE Actimize

Eric Tran-Le is Vice President, Head of Actimize Premier, NICE Actimize. Eric has held several leadership positions in product management and marketing at companies including Oracle and Microsoft, where he consistently delivered innovative, best-in-class enterprise solutions in the areas of cloud-based predictive analytics for IT security. Eric is a member of the Federal Reserve’s Fraud Definitions Work Group initiative to advance the Federal Reserve’s strategy for improving the U.S. payment system.

Holly Hughes
Chief Marketing Officer
BAI

Holly leads strategic marketing, digital thought leadership, events and strategic programs for BAI. She joined BAI in 2014, bringing with her more than 20 years of marketing and leadership experience across a number of industries. Most recently, she served as SVP and Marketing Director for Fifth Third Bank. Prior to Fifth Third, Holly held a senior marketing leadership position at MidAmerica Bank, a leading community bank in the Chicago market (now PNC).