Data is worthless. The real value lies in the consumer experience. Most banking apps are used by consumers to check transactions.
How can banks develop an integrated consumer wallet experience that changes consumer behavior?
Join us for this discussion with Michael Abbott of Accenture and Terry Badger of BAI to hear what strategies banks can use to own the mobile wallet experience.
- Learn where the real value lies in customer data
- How to delight customers and own the mobile wallet experience
- Strategies that can help middle market banks level the playing field
Global Head of Banking
Michael Abbott is a senior managing director and leads the Global Banking practice helping clients navigate complex digital transformations. Michael is an expert in payments and digital innovation, partnering with banks, capital markets firms and insurers to help them adopt innovative technologies and transform their businesses. Michael holds a master’s degree from Columbia University in Electrical Engineering and Business Administration and Finance.
Terry Badger, CFA, is the managing editor for BAI’s thought-leadership content – the BAI Banking Strategies
newsletter, podcast, website and executive reports. He previously served as Director of Investment Content at USAA, where he oversaw the organization’s investment-focused content. He also spent 12 years with The Associated Press, where he held several positions, including assistant national editor for financial news in New York.