BAI Deep Dive:

Digital banking: Turning laggards into loyalists

Digital is the preferred channel for conducting most banking transactions today. While digital banking is being embraced by many, there is still a significant portion of consumers who are resistant to change. How do you turn those digital laggards into digital loyalists? Concentrix surveyed 1,000 banking customers to see what it’ll take to get higher adoption of digital banking tools. Inside, you’ll learn:

  • Why customers continue to choose in-person or live advisor interactions
  • What should be done to increase digital channel usage
  • Who you can expect to jump on the bandwagon first if you apply these learnings
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