In this one-page Q&A, BAI talks with Marc Salinas, who helps financial institutions acquire, deepen and retain client relationships using digital engagement patterns and predictive intelligence to target high-value opportunities and risks.
Marc gives insightful answers to these questions:
- How are banks' M&A priorities changing?
- How can banks use digital engagement to manage individual client relationships during an M&A?
- How can digital engagement help guide post-conversion service and delivery models?
- What fraud-related considerations should acquirers keep in mind?