How People’s United Bank

Transformed Their
Digital Store Front

BAI Webinar

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Presented by:

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DATE: October 29, 2019
TIME: 1:00 - 2:00 PM CT

Retail banks are in the midst of transforming their businesses to become digital first and offer more personalized experiences to their customers. People’s United Bank, a community-based, regional bank, sought to provide its customers with a consistent experience across all of its touchpoints and to better compete in the markets they serve.

Join us for this complimentary BAI webinar and learn:

  • The latest on digital transformation trends in retail banking
  • How People’s United underwent this transformation and how they achieved improvements in customer acquisition and engagement
  • How Adobe’s Experience Cloud and Virtusa’s best practices and accelerators helped fast track this transformation  

PRESENTERS:

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James Roy
Vice President of Digital Marketing
People’s United Bank

James Roy is a marketing professional with strong technical expertise and a proven track record for delivering award winning, global digital solutions and capabilities. Currently, James is the Vice President of Digital Marketing at People’s United Bank where he has been instrumental in overseeing the digital transformation of their digital storefront. Previously, James has held the position of Vice President of Digital Marketing at PIMCO and Neuberger Berman.

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Christopher Young
Director Industry Strategy & Marketing, Financial Services
Adobe

As Director of Industry Strategy for Financial Services at Adobe, Christopher Young leads a team of industry specialists who work with Adobe’s financial services clients to help them develop best-in-class digital marketing strategies using Adobe Experience Cloud. Prior to joining Adobe, Young spent more than eight years at E*TRADE Financial, where his last position was vice president of brokerage marketing. Prior to E*TRADE, he was the vice president of retail advertising at JPMorgan Chase. Young also has extensive agency experience working with a range of clients across traditional, direct and digital advertising and marketing programs.


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Yogesh Mulwani
Sr. Director, Digital Solutions
Virtusa

Yogesh is the Head of the Digital Experience Practice for Banking and Financial Services at Virtusa. He is an Adobe Experience Cloud Subject Matter Expert and Chief Solutions Architect for the BankConnect solution.