As your organization is reviewing its strategic plans, take a moment to evaluate the use of technology as a core component of your business. If you are being honest with yourself, you will realize that your organization has shifted from performing a service for a customer and using technology to make that service more convenient to truly operating as a technology company that offers your customer a specific service.
Look at it this way: if the majority of your customer interactions involve some component of technology, whether it’s through online banking, mobile payments, other mobile applications, email, internet-based telephones (VoIP), looking up customer information in your CRM, or other software, then you are a technology company.
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Co-founder, SBS CyberSecurity and SBS Institute; Executive Vice President, IS Consulting; President, SBS Institute